156 Schools In Fail To Open On Resumption Due To Boko Haram Activities
This report came according to Cameroonian investigative journalist, Bisong Etahoben…..
To build or start a great business, look out for the obvious
The book I will review today is titled “Obvious Adams”, it is a call to business owners, aspiring business owners, marketers and advertisers to look out for the “Obvious “. This book is over a century old, this tells us that there is really nothing new under the sun as the saying goes. The argument by some people is that for business and advertising campaigns to succeed, it must be new, nostalgic and avoid the obvious. What if you obey all of these rules and nobody is buying or talking about your business or products, not because they do not care, rather they do not understand jack about your business or advert. Now, have you ever seen an advert that you keep asking, what exactly are they advertising or selling ? You are not alone, it has happened to me before and same can happen to your supposed clients and customers if they can not see nor relate with your products and message. This business book is the story of a young boy who rose from grass to grace, he was...
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